[Video] Kindness as a Brand with Rafi Yablonsky

Making Charity a Part of Your Personal Brand with the Executive Director of the Canadian Shaare Zedek Hospital Foundation

In this episode of Branding and the Beast, a video podcast hosted by Alicia Disantis, owner of 38th & Kip, we talk with a man who has made kindness a central part of his personal brand: Ravi Yablonsky, National Executive Director of the The Canadian Shaare Zedek Hospital Foundation.

Alicia DisantisAugust 6, 2024Branding and the Beast Podcast, marketing, brand strategy, interviews

Branding and Design Musings from the MoMA

What We Can Learn About Branding from the Art Critics at a World-Famous Museum

"You put THAT in the MOWMAH??" I guffawed to myself as I walked past a woman loudly sharing her distain for the museum collection with her partner (as well as anyone else within earshot). She was beside herself. Outraged. Insulted. Confused.

Alicia DisantisJuly 16, 2024art, brand strategy, design

How to Write Marketing Messages that Credit Union Members Remember

How to Leverage Human Psychology and Research to Craft Better Marketing Messages

The average American’s attention span is now 47 seconds. We unlock our phones on average 144 times per day. 95% of Americans ages 18 to 40 browse multiple screens at once. And how many ads does the average American experience per day? A very conservative answer would be 1,000.

Alicia DisantisJune 11, 2024marketing, content marketing, email marketing, writing, credit unions

[Video] Internal Branding & Company Culture with Aaron Metzger

Talking the Sunday Scaries, Happy Employees, and How to be a Boss with the Founder of Genius Digital Marketing

In this episode of Branding and the Beast, a video podcast cohosted by Alicia Disantis, founder of 38th & Kip, we talk internal branding, one of the most overlooked parts of a company’s brand.

Alicia DisantisDecember 4, 2023Branding and the Beast Podcast, marketing, brand strategy, interviews

Blog

Browse articles on marketing and graphic design strategy, industry trends, and video podcast episodes from our shows Branding and the Beast and Art is Hard.

Making Charity a Part of Your Personal Brand with the Executive Director of the Canadian Shaare Zedek Hospital Foundation

What We Can Learn About Branding from the Art Critics at a World-Famous Museum

How to Leverage Human Psychology and Research to Craft Better Marketing Messages

Talking the Sunday Scaries, Happy Employees, and How to be a Boss with the Founder of Genius Digital Marketing

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