Posts tagged tutorials
Creating Marketing Messages that Make Sense to Credit Union Members
Creating Marketing Messages that Make Sense to Credit Union Members

How to write messages that your credit union members will both engage with and understand

Writing marketing messages for any business is hard. Writing messages for credit unions that educate customers on their finances and convincing them to take action is even harder. Where people choose to keep their money and how they choose to spend it is very personal, and credit unions need to approach their messaging with key insights and facts ensure they are speaking their members’ language.

Read More
Alicia Disantismarketing, tutorials, credit unions, writing
Using Differentiators and Social Proof to Stand Out from Competitors
Using Differentiators and Social Proof to Stand Out from Competitors

How to Identify What Makes Your Company Unique and Then Prove it to Customers

Understanding how to recognize your differentiators and leverage social proof as part of your organization’s brand strategy is critical to your success. Whether you are a large established business or a new entrepreneurial venture, knowing that makes your business different - and then, how to prove it to your customers - allows you to create successful marketing strategies, impactful messages, and meaningful ads.

Read More
Alicia Disantisbrand strategy, marketing, tutorials